Who are Your Readers – and Your Competition?

Here’s more sound advice from Doris at Savvy Writers & ebook international. One word of warning though, start saving up now to have your genes cloned, for it takes at least a triplet version of each author to get through the workload of writing one’s novel and promoting it effectively.

Savvy Writers & e-Books online



Authors often do very little research to really understand who their potential audience is – or could be.  Asking them: “Who is your audience and who is your competition?” one might receive only vague answers …  However, these are essential questions that are not only very important for self-publishers, but also for authors who want to go with a traditional publisher!  They need to proof to the agent or the publisher that they have done their homework.

How Can You Research Your Competition?
First of all make a long list with possible keywords that readers might use to find a similar book.
Check out the complete categories / genres at Amazon, Barnes&Noble, Kobo, Apple, Sony, Google Books, Waterstones etc. and study all the books, that could be akin to your future work. Visit several public libraries to learn about your competition. Borrow the most interesting ones…

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2 thoughts on “Who are Your Readers – and Your Competition?

  1. i have seen most of the followers in wordpress are not readers, most probably they just flitter around gathering ideas for their works or just love to add another “follower” to their bulging list of followers.

    If 10% of them read my blogs I would have gone crazy answering them!

    • I think the problem is that you created so many different blogs, people find it hard to know which one to get into. As an autor you want only one or two pages with two totally different themes where you show off your skills. And while it is true that there are people who click the “like” button seconds after you have posted – meaning they couldn’t possibly have read your post – it is also true that there are many, many more people who read, comment and engage, provided the subject is interesting, the title eye-catching and the photograph/artwork attractive, puzzling or inspiring in some way. Some poetry blogs have hundreds of comments – but they are well established blogs where the writer has put a lot of work and thought into the presentation and subjects. You need to look at lots of different blogs to see what works and what doesn’t work so well.

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